Tuesday 10 July 2012

Katy Perry Hot n Cold Music Video


The lyrics in the music video “Hot n Cold” are referred and portrayed within the events occurring in the video itself for example when Katy Perry “I should have known better” engages with the scene when the groom doesn’t agree to marry her and then flees the scene. In a way the music video is trying to tell a story behind the music/ lyrics to make it more appealing and interesting.

The title and the storyline behind the music video “Hot n Cold” go together and make some specific intentions to the audience, for example the scenes demonstrated within the music video shows that the groom has some good and bad qualities about him as the bride at the beginning is happy to marry him however later on they struggle to be together when he declines the marriage hence implying the title and lyrics of “Hot n Cold.”

This is also relating to a specific target audience of people in a relationship who also may find it difficult to cope with them who do tend to change their mind or opinion, and do think of wanting perhaps to react to them in the same way as displayed in the music video as well as said in the title of “Hot n Cold.”

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